8 Health Reasons You Should Never Skip Breakfast

Break-the-fast, after going hours without food you, finally get up in the morning and need lots of energy to kick start the day. Only breakfast can provide you with this energy. If you’re of those who’re still not having your breakfast, now is the time to change that habit. Here are some extremely important reasons why! Why you should never avoid breakfast 1. Breakfast improves your metabolism: Your blood sugar level drops down in the...

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SEO URL Optimization

The URL is the name of your webpage as it is displayed in the browser’s address bar. There are several best practices related to URL construction that can really help your website rank higher in the organic search results. Here are a couple of examples of bad URLs. Let’s take a closer look and figure out how to do some URL optimization. www.mysite.com/products/012456789    www.mysite.com/articles/this_is_my_articles  A URL with a bunch of numbers is not helpful to anybody. Make sure the URLs have meaning to humans AND search...

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World Environment Day 2012

World Environment Day: Commemorated every year on 5 June, World Environment Day is one of the principal vehicles through which the United Nations stimulates worldwide awareness of the environment and enhances political attention and action.  The aim of the day is to:Give a human face to environmental issues;Empower people to become active agents of sustainable and equitable development;Promote an understanding that communities are pivotal...

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Things you should know before start of E-mail Marketing

According to research every dollar spent on email marketing, you can expect a return on your invest of $57. But it’s not as simple as sending an email to a list to get this sort of result. There are a few pointers you should consider before you hit that send button. Email lists: buy, rent or build your own? Buying a listIf your whole email marketing strategy relies on the acquisition of a purchased list, then you are doomed to fail. Why? Because successful email marketing is based on permission and trust. When you purchase a list, the recipients...

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Building Trust Behind a Company’s Social Media Account

We never really think about who is behind the social media accounts of our favorite companies. It’s not as if the real Old Spice guy is sending out tweets… “Collegiate athletes do more than play basketball, they also learn math and kissing techniques that can’t be found in the private sector” “Can I promise that this new wallpaper will not cause your computer to erupt into flames, helicopters and hotdogs? Nope.” “A new pad device was just announced....

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Crafting a Digital Marketing Strategy

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Social Media Industry Report 2012

The Social Media Examiner published the 2012 Social Media Industry Report on April 3, 2012.  This year’s report surveyed over 3800 marketers of all ages employed in a variety of different industries including agencies, small businesses and B2B/B2C companies.    Marketers still place high value on social media: A significant 83% of marketers indicate that social media is important for their business.  Measurement and targeting are top areas marketers want to master: Forty percent of all social media marketers want to know...

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